INDY is a women-led, affordable, fashion-forward eyewear brand based in Brooklyn, NY. Designer and founder, Indie McFarlane, who grew up in Scotland, moved to London at 17 to study photography. While there, she became interested in fashion styling and assisted celebrity stylists including Mel Ottenberg and Peter Aluaan, who worked with clients including Rhianna and Jude Law.
Indie's passion for fashion, particularly with sunglasses and accessories was further solidified by her move to New York and from there, she decided to launch her own eyewear brand, INDY (a play on her name) in 2017. The brand quickly became well known for its vintage-inspired affordable eyewear with modern twists, including colorful transparent lenses, exaggerated shapes and snappy wording on frames. The brand has been seen in Vogue, Harper's Bazaar, Nylon, Vice, Popsugar, WWD, among others and has been worn by celebs fans including Alicia Keys, Bretman Rock, and more.